With industries from banking to healthcare being transformed and, in some instances, undermined by new business models and technology, executives are smart to wonder, “Are we next?”

While many people will tell you that execution is more important than an Idea, coming up with an idea to start with is still one of the biggest barriers entrepreneurs have in starting their own business.

You have an idea of a product or service you want to bring to life? It is important to first establish your core value proposition prior to diving into requirements and design.

A minimum viable product (MVP) is a version of a product with just enough features to satisfy early customers and provide feedback for future product development.